Starbucks’s Disneyland Store Is Surprisingly Classy
For its new Disneyland outpost, Starbucks had every opportunity to trot out gimmicks. Just imagine: a store façade made to look like a castle, teacups instead of coffee cups, and Mickey as your barista.
Starbucks’s designers skipped the tricks, opting instead to cater to a more mature clientele: parents who need a break. “We’re in California, and were inspired by that California patio and al fresco dining experience,” says Bill Sleeth, a Starbucks VP of design. “What we were really trying to create was a respite for out customers. It’s shaded, it’s more serene.”
A Tower Inspired By Trees, Complete With Balconies For Leaves
Japanese architect Sou Fujimoto has designed a compelling plan for a mixed-use tower in the south of France, based on the structure of a tree. Fujimoto’s 17-story structure, called the White Tree, is curved to offer the best views of the surrounding landscape—both to its own inhabitants and those of its neighbors, neither of whom want their sightline blocked. Balconies stretch chaotically out from the building like leaves growing toward the sun.
Why Are Pears Wrapped In Tissue Paper?
Ever notice how pears at the supermarket or corner store are often partially wrapped in tissue paper? You might think that’s to protect the pears, and you’d be right. But the protection is more complicated than it seems at first glance, and that paper wrapping is more than just paper—it’s often impregnated with chemicals.
The Story Behind The THX Deep Note
Something between a black MIDI glissando and a brown note, the THX “Deep Note” is one of the world’s most recognizable audio logos, signaling the highest quality audio standard in films. Parodied by The Simpsons and sampled by Dr. Dre (which got him sued), at peak popularity the THX Deep Note was played in front of 4,000 movie theater audiences a day, or around once every 20 seconds. Yet despite its distinctive crescendo, the THX Deep Note wasn’t actually composed so much as it was programmed, which makes it a fascinating success story of early computer audio design.
Can Silicon Valley Be Saved?
Tech workers don’t want to live near companies’ suburban headquarters. San Francisco can’t accommodate everyone. Could densifying Silicon Valley suburbs be the answer?